red coral public relations

We are a partnership of dedicated and experienced marketing, public relations and creative professionals who are committed to providing our clients with highly innovative and impactful, results-driven campaigns.


Red Coral Public Relations was founded by Lorena Whiteside in 2004. Lorena has over 10 years of marketing, public relations and events experience and holds Bachelor and Master of Science degrees in Marketing from San Diego State University. After successfully launching and managing national as well as local marketing and public relations campaigns for numerous multi-million dollar companies, she ventured out on her own to create Red Coral Public Relations. While initially the company focused solely on event planning and production, Lorena's extensive marketing and public relations background drew clients who needed help with all facets of their promotional campaigns. As a result, Red Coral Public Relations has evolved into an innovative boutique public relations, marketing and events firm specializing in creating high impact campaigns that uniquely integrate and capitalize on these promotional elements to maximize client results.